I build the strategy, systems and experiences that turn audiences into communities.

I’ve spent my career figuring out what makes people pay attention, join in and stick around. These are six examples of what that has looked like in the wild, from creating fan experiences and growing loyal followings to using what we know about people to tell better stories and build stronger connections.

Fan Engagement

Community Growth

Storytelling Strategy

Creative Strategy

Audience Insights

Live Events

You will not find a more organized, creative, and joyful partner to work with. Indiana has flair, grace, and simply put: has her sh*t together. It was a joy to work with her as a partner, and I can't recommend her enough as a creative collaborator.

-Jessica Kausen
Marketing Partner Lead, Squarespace
Indiana is a BELIEVER. She believes in other women, shows up for other women. When you are a woman who shows up for others, you bring others up with you. Indiana brings others up through her humor, her encouragement, and her can-do attitude. I have been a long time fan of hers and continue to cheer on any endeavor she attempts!

-Jessica Honegger
Founder & CEO of Noonday Collection
Indiana is the most innovative, talented, principled, hardworking person I know. She is also an amazing friend and the funniest person I know! She is passionate about her work to create spaces online for women. I have seen her grow communities for women online to building conferences for women as a one women show. As an eternal optimist, she will always root you on and is just someone worth knowing.

-Brooke Arnold, via LinkedIn
I was / am / will always be impressed with Indiana’s ability to work calmly, diligently and creatively as she steps toward a faith-lit path.

-Erin Loechner
Author & Founder, Design for Mankind
I can't speak highly enough of Indi and her ability to make everyone feel welcome. She has this incredible gift of creating a warm, inviting atmosphere wherever she goes. No matter how big the group is, I can always count on Indi to make everyone feel connected and seen! Her presence is so genuine, and she truly has a way of bringing people together.

-Christiana Hill, Director of Operations, The Popcast Media Group